Publishing a book is not that easy these days and is in decline because of the popularity of the internet so you need to be a lot more thorough if you want to impress publishers.
If you are determined to become an author, you should turn to self-publishing.
Nobody says self-publishing would be easy. It could be as hard, if not much harder, than traditional book publishing. If you aim to become an author through self-publishing, you are bound to exert more effort.
It would take simply much more for you to be able to launch your book, sell like hotcakes, and succeed.
But as always, the road to success is not always paved with gold. Most of the time, it could be full of challenges. There are common obstacles that are often faced by authors who take a shot at self-publishing. Here are some of those.
Gathering enough money to fund the initiative could be exhilarating. Because you are publishing your work, no other entity or people would be able to subsidize you or shoulder the costs for you.
You must have lots of money in the bank before such an endeavour. Also, do not spend all you have in self-publishing your book.
You could never be sure whether you would be able to gain back or get returns for your investment. It would not be wise to take loans just to fund your book. The financials are always the top challenges that bother self-publishers.
The second obstacle is the stigma of self-published books being amateurish. You could not blame critics for generalizing. Most of the time, self-published materials are of inferior quality.
This could be because the content did not pass through the scrutiny of editors and publishers, who set very high standards for book publishing. Third-party scrutiny and criticism could help bolster the quality and appeal of books.
There are obstacles to promotion and marketing. Your book should be treated as a usual product, which should be targeted to a specific audience or readers.
How could people learn about your book if you don’t make a fuss about it? As always you have to establish and raise awareness about your book. Doing so could just be difficult because you obviously and logically would need money.
When putting up book publicity, you have to develop lists of book reviewers and editors who would make issues and comments about your content. They do not do services for free, whether they would say constructive or destructive opinions.
Minor obstacles could accumulate to provide greater problems. Bookstores are usually not dealing with small publishing firms, so how could you expect them to deal with independent publishers like you?
Such stores only trust in dealing with major publishers, wholesalers, and distributors. Then there is a gush of intense or extreme competition. There are just too many authors like you who are aiming to mark big in the market. An influx of self-published books could make yours just among the crowd.
If you have the determination, the confidence, and the drive, you could proceed to self-publishing. Do not let such obstacles prevent you from doing so. But moreover, be practical and realistic.
There is a lot for you to take in but just do your due diligence and you will be fine.
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