Most people have access to the World Wide Web and we have a staggering opportunity to reach millions of people worldwide and create a great income online.
But how do you begin to tap into the power of the internet? PPC, or pay-per-click ads, although popular, are expensive. Used incorrectly, these can result in a tremendous loss of money and the traffic can dry up as soon as the investment capital does.
Enter article marketing – a free way to reach thousands of people very quickly, bringing long-term traffic to your website daily.
So what is article marketing? Put simply, article marketing is the writing of free articles that point back to your website or product.
These articles are submitted to article directories across the internet, and from there they can be used by other people for content on their websites, with the condition that your author bio box remains intact. This is the true beauty of article marketing – a few minutes of your time can yield months of results!
Let’s look at the basics. An article is approximately one page of text, using Microsoft Word. Articles generally contain between 400 and 700 words and are informative and helpful to the target audience. You can find word count programs on the internet.
When writing articles, stick to topics you know well. Or find an article similar to the one you want to write, read it a couple of times, and then rewrite it entirely using your own words.
You can also get some ideas from several articles, and then combine them into a new article, or you can even purchase PLR (private label rights) articles and use them on your site as-is, or alter them and submit them to article sites (be careful with this one – you must change them enough to be unrecognizable from the original, or you will be flagged for duplicate content).
To get your articles circulating on the internet, these are the most important sites available: http://ezinearticles.com, http://goarticles.com, and http://articledashboard.com. These three, in my experience, have the most users and the most clout with Google.
They are all free to register with and submit articles to. Just be sure to follow their rules (especially EzineArticles), to keep from having your account suspended or your articles rejected.
Finally, make sure you create a bio box that will draw readers to your site. Your author bio should give a little info about you and give the reader incentive to come to your site. This is where the traffic comes from, and the amount of traffic good articles can generate will blow you away!
Write useful articles, and you will find ezines and websites beginning to publish your articles, bringing in more traffic from their readers/visitors.
So what are you waiting for? Go write your first article, and get that traffic flowing!
The beauty of writing articles is that you never know where they will end up as people share them, so you may find yourself being paid a commission for a link to a product you put in the article years ago.
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